TacoTuesday.com Announces National Restaurant Expansion & 2026 Brand Growth Strategy, Positioning Itself as America’s Home for All Things Tacos

2026: The Year of the Taco

Orange County, CA – December 2025 – TacoTuesday.com, the leading destination celebrating America’s favorite weekly dining tradition, is closing out the year with a bold announcement: a nationwide expansion designed to elevate Taco Tuesday from a cherished ritual into a unifying national movement.

With more than 100,000 restaurants across America offering Taco Tuesday specials and nearly 13% of Americans participating in the weekly tradition, Taco Tuesday has become one of the most unifying cultural touchpoints in the country.

“Taco Tuesday isn’t just popular—it’s part of America’s identity,” says founder Pamela Waitt. “At a time when we could all use more community; Taco Tuesday stands out as something we can agree on. It’s a weekly tradition that brings millions of people together for something happy, delicious, and unifying. Our mission is to celebrate that connection and amplify it nationwide.”

Key Initiatives Announced for 2026

1. Ongoing Taco Culture Reports featuring popular taco styles, regional trends, and emerging flavors
2. National Taco Social Media Campaigns a year-long initiative uniting taco lovers, restaurants, and communities
3. Celebration of Restaurants that keep the Taco Tuesday tradition thriving
4. Highlighting the Diversity and Creativity behind tacos and the cultures that inspire them
5. A Curated Library of Seasonal Cocktail and Margarita Recipes, featuring El Jimador Tequila
6. Weekly Restaurant Features from across the United States in the TacoTuesday.com newsletter
7. Story-Driven Features spotlighting chefs, restaurants, and the people behind the tacos

“TacoTuesday.com is defining the future of Taco Tuesday,” Waitt adds. “With strong data, strong partners, and strong community engagement, 2026 will be the Year of the Taco.”

For press inquiries:
infos@tacotuesday.com
TacoTuesday.com